Lauder to launch in India

Published: 25-Jun-2008

Estée Lauder is to launch onto the Indian market, opening four freestanding stores in Mumbai. It also plans to launch in Delhi and Bangalore over the next six months.

Estée Lauder is to launch onto the Indian market, opening four freestanding stores in Mumbai. It also plans to launch in Delhi and Bangalore over the next six months.

The announcement is part of a larger campaign by Lauder, in which the company anticipates it will open 20 outlets in the country including stores in Hyderabad, Pune and Kolkata.

Every location will carry Lauder’s best selling global brands as well as a selection of Asia-exclusive lines. Key products for India will include the brand’s Cyber White skin brightening range, the premium Re-Nutriv skin care line, Double Wear foundation and Pleasures fragrance.

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