Mini adventure

Published: 12-Oct-2006

Bourjois is getting into the miniaturised trend with Mini Bourjois, described as a range of “small but perfectly formed cosmetics”. There are mini nail enamels, mini eye colours and mini lipglosses.

The 30 mini nail colours are divided into five themed palettes: Breakfast à Londres, Emplettes à New York, Cocktails à Barcelona, Diner à Paris and Club à Miami. Consumers can select which of the duo eye colours from a range of 16 they want to fill the Dressing du Regard compact. Each of the eight Effet 3D lipglosses has a chord designed to be attached to a mobile phone, available through 02 stores in the UK.


Launch: France now, UK (Superdrug) January (lipgloss 02 November)
Price: nail enamel, £2.95; eyeshadows, £2.95; eyeshadow palette, £1.50; lipgloss, £3.50


Bourjois is getting into the miniaturised trend with Mini Bourjois, described as a range of “small but perfectly formed cosmetics”. There are mini nail enamels, mini eye colours and mini lipglosses.

The 30 mini nail colours are divided into five themed palettes: Breakfast à Londres, Emplettes à New York, Cocktails à Barcelona, Diner à Paris and Club à Miami. Consumers can select which of the duo eye colours from a range of 16 they want to fill the Dressing du Regard compact. Each of the eight Effet 3D lipglosses has a chord designed to be attached to a mobile phone, available through 02 stores in the UK.


Launch: France now, UK (Superdrug) January (lipgloss 02 November)
Price: nail enamel, £2.95; eyeshadows, £2.95; eyeshadow palette, £1.50; lipgloss, £3.50

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