Analysis: Superdrug launches 136-piece budget make-up collection

By Alessandro Carrara 2-Nov-2022

The new Studio London range retails for less than £9, with lip, eye and foundation products forming the core product line-up

Superdrug’s foundation range offers 20 different shades and offers 12 hours of wearSign up for your free email newsletter

Superdrug’s foundation range offers 20 different shades and offers 12 hours of wear

Superdrug has launched a 136-piece own-brand make-up collection, with the majority of the range retailing for less than £9.

Lip, eye and foundation products form the core line-up of the new Studio London collection, which is available in Superdrug stores and on its D2C website.

The A.S. Watson-owned retailer said the new range “promises to deliver the latest colour trends and premium performance products that won’t cost the Earth”. 

“Studio London is all about ...

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