Body care, US, 2016

The US body care market had been glowing with positivity between 2012 and 2014

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The US body care market had been glowing with positivity between 2012 and 2014, with sales rising by 9% according to Mintel, a particularly impressive figure for a mature market. However, it seemed that its luck in lustrous sales – which had been boosted by cold winter weather and a focus on therapeutic body care from brands – could not be sustained into 2015. . . .

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