Cosmetics Business Trends 2022: Climate-positive beauty

21-Dec-2021
Sustainability Marketing

In this week's trend insight, Cosmetics Business releases the fourth of 5 key beauty trends that will shape the industry in 2022 and beyond

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This article was originally published in the December issue of Cosmetics Business Trend Report

Cosmetics Business Trends 2022: Climate-positive beauty

2022 will see beauty brands strive beyond carbon neutral status to a new gold standard in sustainability, as conscious consumption continues to rise. But certification will be key to cut through confusion and potentially misleading messaging, while creating a level playing field for brands.

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