Cosmoprof Worldwide Bologna prepares to inaugurate the 2020 edition

"With its 53 years of history, Cosmoprof Worldwide Bologna is still a unique event among international trade fairs", says Gianpiero Calzolari, President of BolognaFiere.

Cosmoprof is a reference event for operators and companies all over the world: the event offers a detailed and referenced view of future evolution for the sector.

The 2020 edition will bring over 3,000 companies to Bologna - over 70% from abroad - and more than 265,000 attendees. These record results have been achieved thanks to the collaboration with Cosmetica Italia, making Cosmoprof an ambassador of our made in Italy, and with support of the Italian Ministry of Foreign Affairs and International Cooperation and ITA - Italian Trade Agency.

For the next edition, Cosmoprof Worldwide Bologna keeps on facilitating business opportunities of companies and operators, and consequently the development of the cosmetic market.

From 12 - 15 March 2020, Cosmopack and Cosmo Perfumery & Cosmetics will open to encourage meetings between producers and specialists in the supply chain, finished product companies, buyers and retailers for Perfumery and Cosmetics, Green & Organic and Cosmoprime, the area dedicated to high-end perfumery.

From 13 - 16 March, professional distribution channels of Cosmo Hair & Nail & Beauty Salon will welcome owners of salons and beauty centers, hairstylists, hairdressers, nail technicians and distributors specialised in these segments.

The exhibition area dedicated to the Country Pavilions is growing. 23 international pavilions will bring small and medium sized beauty companies from all over the world to Bologna, revealing their exclusive traditions: Belgium, California, China, Brazil, France, Germany, Japan, Greece, Indonesia, Israel, Korea, Latvia, Poland, Romania, Spain, Sweden, Taiwan, Turkey, UK, USA and, for the first time, Mongolia, the Czech Republic and Russia.

The guiding theme of the 2020 edition will be the vision of the 2030 cosmetic industry: thanks to the collaboration of trend and design agencies, associations and international newspapers, Cosmoprof will host seminars and initiatives providing suggestions and ideas to give shape to Beauty 2030.

Cosmoprof Worldwide Bologna 2020: The salons

At Cosmopack, the only exhibition that hosts the whole supply chain - contract manufacturing and private labels, process and packing machinery, primary and secondary packaging, applicators, ingredients and raw materials – international leading companies (22,9% of Cosmoprof 2020 exhibitors) will present the latest production technologies.

In addition to pavilions 20, 15, 15A and 18, the 19PK area, the section inside hall 19, is growing.

The area dedicated to companies specialized in process and packing machinery in hall 19PK is growing. In 2021 an entire pavilion will be dedicated exclusively to this sector.

Hall 15 is confirmed as the reference area for international full-service manufacturers. The focus of hall 18 will once again be the OEM and packaging companies. In hall 20, together with machinery, companies specialised in packaging will find space.

A consolidated area at Cosmopack, CosmoFactory 2020 will be the first stage of a 3-steps initiative involving hall 19PK, hall 14 and the Mall, to show new solutions dedicated to the needs of the retail channel.

The protagonist of the 2020 edition is “Six4all”, a foundation suitable for multiple skin tones, following values such as diversity and multi-ethnicity which are characterising our society.

Cosmo Perfumery & Cosmetics

Takes place in conjunction with Cosmopack, to facilitate networking between suppliers and finished product companies: from 12 - 15 March pavilions 16, 16A, 22, 26, 22T - dedicated to Taiwanese companies - 29B and 19 will open for Perfumery and Cosmetics companies, together with hall 21N dedicated to the green universe and Cosmoprime, in hall 14.

Overall, the hall hosts 26,2% of Cosmoprof exhibitors.

Carlo Ferro, President ITA

After a constant growth over the last editions, in 2020 Cosmoprime will offer a preview of the future of cosmetics and the retail channel. Cosmoprime is an ideal research area for trend scouters who come to Bologna from all over the world, to discover the latest trends.

Green companies will on display in Green Prime.

The Extraordinary Gallery will offer an overview of the most impactful trends for the sector, with independent brands from all over the world presenting to distributors, buyers and representatives of the most important international retail chains their unique approach to beauty.

Green Selection will indicate exhibitors with natural products. Zoom on Emerging Prime will host companies exhibiting for the first time in Cosmoprof and characterised by a highly innovative solutions, ingredients or marketing and distribution strategies.

Perfumery and Cosmetics is the area dedicated to operators and distributors operating in the mass-market. Companies with green products will exhibit in hall 21N.

Cosmo Hair & Nail & Beauty Salon

This is the reference sector for operators for the professional channel, with 50,09% of 2020 exhibitors. The best for the Hair sector will be on display in halls 25, 31, 32, 33 and 35. This year the area is affected by the renovation of the exhibition area, but next year new spaces will allow a better distribution of companies.

The Beauty & Spa sector hosts companies specialised in products and services for professional aesthetics. Owners and operators of beauty centers will be welcome in the modern spaces available in pavilions 28, 29 and 30.

The Nail hall, pav 36 will host professionals in search of product news and the latest nail art trends.

Business at Cosmoprof Worldwide Bologna 2020

Cosmoprof is a strategic appointment for over 265,000 operators in Bologna, thanks to the specific services that from one edition to the other have facilitated networking and business.

The Buyer Program, a consolidated tool of the international Cosmoprof network, will offer two meeting stations within the exhibition area, with a lounge inside Cosmoprime for retailers and buyers specialised in the perfumery and cosmetics channels, and a lounge in The Mall, for distributors and buyers for professional channels.

For the 2020 edition, Cosmoprof MyMatch, the innovative match-making software between buyers and exhibitors, will be at the disposal of all buyers who register before the event on Cosmoprof website, in addition to top players invited to Bologna by ITA agencies and by the Italian Chambers of Commerce worldwide (CCIE).

Companies