Dermarché labs launches smoothing mask

Dermarché labs is helping consumers address fine lines and visible with its latest launch.

Roloxin Lift GOLD: Instant Wrinkle Smoothing Mask ($33) is said to have an immediate affect, giving the skin a smoother, lifted appearance.

The mask is formulated with 24k gold to add radiance and silica particles. The particles are both hydrophillic and hydrophobic, making the formula contract as the skin dries to create an instantly brighter, smoother effect.

Dermarché Labs says that the formula is more effective than contouring make-up. Esther Dong, Senior Vice President and General Manager at Dermarché Labs, said: "Roloxin Lift GOLD is a skincare essential to add a little sparkle and let skin shine during holiday festivities when women want to look and feel their best."

Launch: out now

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