Diptyque reopens iconic first boutique in Paris

Outlet undergoes major interior renovation

Following a major renovation, French luxury cosmetics brand Diptyque has reopened its iconic first boutique at 34 Boulevard St Germain in Paris.

The outlet was founded in 1961 and its decor is unlike any other Diptyque boutique in the world. The aim of the renovation was to put the ‘shine’ back on the shop, said the company, but without losing its soul and numerous artisans were employed on the renovation, which entailed the closure of the shop for five weeks.

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