Exclusive: Kama Ayurveda makes UK debut with chef Jasmine Hemsley as ambassador

By Amanda Pauley | Published: 19-Jun-2023

This is the Ayurvedic beauty brand’s first expansion outside of India, available online from 23 June and with a UK store opening in the autumn

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Kama Ayurveda is breaking into the UK market with culinary queen Jasmine Hemsley as brand ambassador.

The celebrity chef and media personality has been named the face of the Ayurveda-inspired beauty brand’s first expansion outside of India.

An online launch is happening on 23 June, with a London-based bricks-and-mortar store opening in the autumn.

“[It will] offer a complete Ayurvedic experience, with doctors consultations and a holistic treatment menu,” Vivek Sahni, founder and Chair of Kama Ayurveda, told Cosmetics Business

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