Fashion icon and Gucci frontman Harry Styles has sparked rumours that he will be launching his own cosmetics line after filing for a new business.
Please As Holdings Limited was incorporated to Companies House, the UK’s official company register, on 25 May, with the nature of business marked as ‘wholesale of perfume and cosmetics’.
Styles is named as Director alongside Emma Spring, the ‘Watermelon’ singer’s executive assistant of almost a decade.
The 27-year-old has not made an official announcement about his new venture.
However, if Styles moves ahead with his potential beauty business, it will be the first time the former One Direction band member has made an appearance in the space – and fans have been quick to express their excitement for the potential launch.
One wrote: “Now I will buy and use only Harry Edward Styles cosmetics.”
Now I will buy and use only Harry Edward Styles cosmetics pic.twitter.com/HLWKi94okT— Karen. (@gucciskiss) May 30, 2021
Meanwhile, Mike Adam, a radio broadcaster, also Tweeted about Styles’ line.