Pure Beauty

How will 'Green King Charles' influence the beauty industry?

By Alessandro Carrara | Published: 4-May-2023

As the UK prepares for the coronation of King Charles III, Cosmetics Business explores how the new monarch’s influence will reach the beauty industry

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In less than a week King Charles III will be crowned as the UK’s reigning monarch.

But beyond the benefits of an additional bank holiday to celebrate his coronation, how will Charles’ rule influence British businesses and particularly the beauty industry?

The former Prince of Wales will certainly not be sparking the same conversations through his make-up choices as Queen Elizabeth did.

Instead, his reign has the opportunity

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