Charlotte Tilbury is hosting an Ibiza-themed pop-up in the UK this month to spotlight its bestselling Unreal complexion franchise.
The Puig-owned make-up brand’s The Unreal Glow Club will turn London shopping destination Covent Garden Piazza into an activation inspired by “glazed, post-holiday skin, golden-hour light and beach cabanas”.
At the heart of the pop-up’s purpose is Unreal Highlighter Fresh, Healthy Glow Stick – the newest addition to Charlotte Tilbury’s Unreal system of skin care-infused complexion icons.
It joins Unreal Skin Sheer Glow Tint Hydrating Foundation Stick and Unreal Blush Healthy Glow Stick in the franchise.
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"Ever since I was growing up in Ibiza, I have adored that fresh, healthy, post-holiday glow – the radiant, sun-kissed look and carefree confidence that comes with summertime,” Tilbury, President, Chairwoman, Chief Creative Officer and make-up artist to the stars, told Cosmetics Business.
“It has inspired so many products I have
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