Japan takes hydrogen mist trend mainstream

Nano-hydrogen infused technology and apps deliver another level of moisturisation and anti-ageing care

Move over Korea: innovation and inspiration in the beauty device arena is coming from Japan this year as nano-hydrogen infused technology and accompanying apps take off.

Hydrogen is a powerful antioxidant that can reduce oxidative stress damage in the skin thanks to its small molecular weight, meaning it can easily penetrate the cells and carry its benefits around the body through the blood.

As Japan’s culture is inherently rooted in healthy living and ageing gracefully from the inside out, the cosmetics industry has been heavily . . .

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