Polish-native brand Yope, founded by husband and wife duo, Karolina and Pawel Kuklińska-Kosowicz, has broken into the hair care category.
Currently, the brand offers products across baby care, bath and shower, hand and body, home fragrance and household cleaning.
The new collections of shampoos and conditioners are available in three variants, each designed to tackle different hair care concern.
Oat Milk, for normal hair, is infused with lime, avocado, fenugreek, fig and melon extracts.
Fresh Grass’ blend of vitamin F, red algae, liquorice root and rose extract, which helps the scalp to breath and to tackle oily hair.
Meanwhile, Oriental Garden contains natural extracts of rose, vanilla and sandalwood to treat dry and damaged hair.
