Dr Theresa Callaghan has published a book that aims to inform the consumer about the influence of regulatory, R&D and marketing departments on finished products and their claims
A skin care scientist and cosmetic product claim specialist has published a book titled Help! I’m Covered in Adjectives - Cosmetic Claims & The Consumer.. . .
This is a small extract of the full article which is available ONLY to premium content subscribers. Subscribers sign-in (top right) to read the article.
Subscribe now to premium content on Cosmetics Business