The most popular beauty brands worldwide revealed

L’Oréal Paris took the top spot as the most searched-for brand in the poll of 108 countries, with CoverGirl, Maybelline and NYX also drawing consumer clicks

A new poll has revealed which beauty brands are the most popular around the world, with French beauty behemoth L’Oréal and its stablemate brands leading the way as a clear consumer favourite.

Analysing Google Trends data from 108 countries, Tajmeeli, a cosmetics procedure site targeted at Arab consumers, set out to discover the most searched-for beauty brands by country and continent.

L’Oréal Paris dominated the polls as the most frequently searched brand in . . .

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