The US’s largest self tan provider has announced a commercial partnership with Twentieth Century Fox’s latest movie.
Palm Beach Tan will work with the film company to promote its upcoming movie Snatched, starring Amy Schumer and Goldie Hawn.
Consumers are encouraged via social media to come into one of the salons nationwide to win a prize trip for two to Ecuador, where the movie was shot.
"Palm Beach Tan has had many firsts in the industry and now with this first-of-its kind collaboration with Twentieth Century Fox and Snatched, we're able to offer fun, relevant and engaging content to our customers nationwide," said Diane Lucas, President and CEO of Palm Beach Tan.
Palm Beach Tan launched the promotion on 10 April and will continue with the campaign until 31 May.
The winner will spend three nights in luxury accommodation in the mountain foothills of Quito, receive a private tour with a guide in the Mindo Cloud Forest, a zip line ride through the jungle canopy and a water sporting opportunity.