Provital strengthens its central team to drive commercial excellence and global innovation

Published: 3-Feb-2026

Provital is pleased to announce the strengthening of its central team to drive operational excellence and cross-functional innovation, ensuring more effective coordination across its commercial and support areas in all markets

The central team includes Rubí Zamudio, who assumes the role of Sales Operations Manager, along with Anna Balaguer in Global Beauty Trends, Siham Bouhrir in Marketing, and Maika González in Customer Care. Together, they lead a team of more than 30 professionals, working collaboratively to deliver innovative and valuable solutions to Provital’s clients.

Since 2022, Rubí Zamudio has managed the APAC market in the Sales area, after starting her career at Provital in Marketing in 2021. Her scientific background, with a PhD in Biomedical Sciences, allows her to serve as a bridge between the commercial and scientific aspects of the company, collaborating closely with all areas.

“This central team reflects our commitment to collaboration and cross-functional integration. Marketing, Global Beauty Trends, Customer Care, and Sales Operations work together to provide comprehensive solutions to our clients. This effort is complemented by the 170 professionals across Provital worldwide, including the 40 people in our subsidiaries in Europe, Asia, and the Americas, all contributing to growth and value creation for our clients.” – Marc Bañolas, Director of Sales and Marketing, Provital

This reorganisation and strengthening of the central team underscores Provital’s commitment to innovation, continuous improvement, and internal talent development, preparing the company to successfully meet global challenges.

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