Rexam provides hypnotic closure for Lancôme

Rexam has created the closure for Lancôme’s latest fragrance, Hypnôse Senses. The Surlyn cap follows the crystalline spiral twist design of the rest of the bottle, which was originally inspired by the silhouette of a kimono-draped woman and the spiralling flow of the fabric.

“Our team at Simandre leads the industry in delivering complex injection moulding and Surlyn processing solutions,” says Elisabeth Benoît. “This challenging project resulted in a closure with crisp, clean lines and a look that only expert use of Surlyn – because of that material’s superior transparency, ability to withstand demanding production processes and fragrance compatibility – can deliver.”