This is a tale of Red. The multicultural trend has evolved into a new feeling of lush sensuousness as blazing reds and smoky oranges rich energy to the fore.
For every culture the colour Red has a profoundly rooted meaning.
Red embodies the power of blood and is also a symbol of fire and its energy. In ancient times people carried red rocks to protect themselves against poison but also for "the purity of thought". Red was used to guard against lightning and fire.
In many cultures of this world the colour Red expresses happiness, joie-de-vivre, liveliness, love, seduction, power, lust.
Reds remain resoundingly feminine this season with an injection of tropical heat. Exotic flowers and a quest for ecstasy generate reds that awaken the senses. Jet black and sand add to the rich and earthy red mix.
vivem: 3-in-1 mascara
mauretania: 100% natural soft concealer
bedouin: extremely soft & super creamy concealer, that lasts all day
colmanara: classic, soft lipstick
mongolian & volcano: luminous lipstick
massai: extra creamy and shiny lipstick
bolly & wood: extra precise lipliner