Luxury skin care brand Noble Panacea has tapped Killing Eve star Jodie Comer as its latest Global Brand Ambassador.
The 27-year-old rose to fame in 2018 after appearing in the critically acclaimed TV series for her role as psychotic assassin Villanelle.
Her performance earned her an Emmy Award for Best Lead Actress in a Drama Series and a BAFTA for Best Actress.
Speaking about her new role, Comer said: “I’m so excited about this collaboration with Noble Panacea and this is the very start of the journey.
“The brand is so forward-thinking and it’s amazing to think where they could lead.
“The brand is authentic and innovative, and I think it will inspire a lot of people to look differently about what they’re buying into and consuming.
“Ultimately, I believe in the integrity of the brand. In return, the team believes in me, which is deeply encouraging and exemplifies what Noble Panacea stands for.”
Noble Panacea is the brainchild of Nobel Prize Winner for Chemistry, Fraser Stoddart, and uses Organic Molecular Vessel Technology in its formulations.
The complex is designed to deliver active ingredients with timely precision within the skin cells to maximise product potency.
Noble Panacea’s CEO, Céline Talabaza, added: “Jodie is the dynamic, contemporary muse perfectly matched to our disruptive movement in beauty.
“She had dedicated herself to her craft in the same way our founder, Fraser Stoddart, has to his, with tremendous success and even more promise for the future.”
She continued: “Jodie embodies the versatility of authentic beauty, a beauty that extends far beyond the visible.
“Her humility, her passion and her grace are the essence of the Noble Panacea woman.”
The brand’s Brilliant and Absolute Collections feature a moisturiser, night cream, eye cream and serum, with prices from US$149-$420.