StriVectin launches new neck variant in cult range
US brand StriVectin (Klein-Becker) is launching a new Neck Cream onto the UK market, aiming to help women to alleviate the “turkey neck” syndrome which is common among the 50+ age group.
US brand StriVectin (Klein-Becker) is launching a new Neck Cream onto the UK market, aiming to help women to alleviate the “turkey neck” syndrome which is common among the 50+ age group.
The product is designed specifically for the neck and décolletage and comes hot on the heels of the other products in the StriVectin line which caused a sensation when they were first launched in the UK in 2004.
The Neck Cream contains ingredients like pine tree and yeast, which StriVectin research claims tones and lifts the skin along with botanical extracts of soy, rye and sweet almond.
Dr Nathalie Chevreau who works with Klein-Becker at its Salt Lake City Headquarters says: “Women who applied the cream in a research trial against competitor products said they felt a tightening and firming effect within just one hour of application.”
StriVectin Neck Cream launches in Harrods this week at a retail price of £90 and the store has exclusive distribution rights for 30 days. After that, the product will also be sold in Harvey Nichols and Space NK stores.
This launch will be followed in January by StriVectin Instant Deep Wrinkle Filler which will retail at £59.