Symrise publishes two new classification tools
German flavour and fragrance manufacturer Symrise has created two new classification tools for body care and sun care, in a move which it claims is a market first.
German flavour and fragrance manufacturer Symrise has created two new classification tools for body care and sun care, in a move which it claims is a market first.
These will join Symrise’s existing fine fragrance and personal care genealogies. The tools, which were originally developed as a referencing system for fine fragrance, are used to categorise products into olfactory groups and sub-families.
With the new newest additions to the family, Symrise says it hopes to respond to growing demand and provide a broader overview of the cosmetics sample available on the market, giving companies a global vision of olfactory tendencies for market best sellers and providing market trend predictions for up to two years in the future.