Bramlage-Wiko gets a roll on with Garnier range

Published: 2-Oct-2008
Packaging

RPC Bramlage-Wiko has developed a roll-on applicator for the Garnier UltraLift Pro-X range. Brand owner L’Oréal selected the company’s Magic Star airless dispenser for the Re-Plumping Day Cream and required a complementary roll-on for the Lifting Anti-Wrinkle Roll-On toning cream.

RPC Bramlage-Wiko has developed a roll-on applicator for the Garnier UltraLift Pro-X range. Brand owner L’Oréal selected the company’s Magic Star airless dispenser for the Re-Plumping Day Cream and required a complementary roll-on for the Lifting Anti-Wrinkle Roll-On toning cream.

?RPC Bramlage-Wiko and L’Oréal worked together to create an ergonomically shaped cylindrical container, with a massage roller-ball applicator. The unusual design is manufactured using two technologies; the PP container is injection blow moulded, while the cap and fitment are injection moulded.

The company has also been able to match the colour of the two containers, despite the fact that The Magic Star dispenser is injection moulded. Family branding is further encouraged by the use of white fitments and transparent overcaps on both products.

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