Beauty packaging hacks for squeezing out every last drop

By Julia Wray | Published: 5-Jul-2023 Featured companies: GEKA
Packaging

Well-designed packaging lets consumers get the most from their purchases, while also helping curb product waste. Here are the experts’ top tricks

You need to be a subscriber to read this article.
Click here to find out more.

For some Cosmetics Business readers, ‘product restitution’ is something they work to fine tune on a daily basis.

For others in beauty, it is a case of ‘product what?’ But those two words when paired are actually very important for combating product waste and ensuring maximum consumer satisfaction.  

“Product restitution is the share of product that can be removed from its packaging,” explains Eva Martin, Product Line Manager, Dispensing Personal Care at plastic packaging manufacturer Berry Global.  

“Of course, consumers always want to get every last drop of product out of their purchases, but with some packaging formats this can be fairly challenging.”

Tickets for this year's Pure Beauty Awards are now on sale. Don't miss out on the biggest night in the beauty industry calendar. Buy your tickets here.

 

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.

Featured companies

We are a leading manufacturer, supplier and wholesaler for innovative high precision beauty application solutions including mascara, lip gloss, concealer, micro brushes and...
  • Companies:
  • Euromonitor International
  • Berry M and H
  • Albea
  • Tropic Skincare
  • UpCircle
See more

You may also like

Packaging

GEKA launches first ever formulation compliant recycled polypropylene material suitable for cosmetics packaging

Read more
GEKA, medmix’s beauty brand, is revolutionising the cosmetics packaging market with a breakthrough material innovation in sustainable cosmetics

Trending Articles

  1. 5 reasons to consider 100% PCR PET Discover the transformative power of 100% PCR PET in revolutionising packaging sustainability. Dive into EPOPACK'S article to uncover five compelling reasons why PCR PET is the eco-conscious choice for your business
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    How beauty brands are embracing the evolving industrial aesthetic As industrial interior design modernises with softer elements, Cosmetics Business discovers the beauty brands tapping this trend in their pack design
  3. Airless Packaging in Beauty and Cosmetics: Another Trend Have you thought about why everyone is talking about Airless packaging bottles?
  4. Vetroplas and Joonbyrd join forces in new launch Joonbyrd, a wellnesss and lifestyle brand founded by leading dermatologist, Dr Alexis Granite, has made its UK debut - partnering with Vetroplas for its Little Love Body Lotion launching this month
  5. L’Oréal, P&G and L'Occitane accused of greenwashing in new findings Changing Markets Foundation claims big brands' eco claims are misleading

Relevant companies

See more

Upcoming event

China Beauty Expo

22-24 May | Shanghai, China See all

You may also like

Packaging

GEKA launches first ever formulation compliant recycled polypropylene material suitable for cosmetics packaging

GEKA, medmix’s beauty brand, is revolutionising the cosmetics packaging market with a breakthrough material innovation in sustainable cosmetics
Packaging

Geka expands micro bristles range

Meet the brand-new applicator preciseBLEND at Cosmopack Bologna at GEKA booth E2/F1 in hall 15
You need to be a subscriber to read this article.
Click here to find out more.
Packaging

The latest eco-friendly caps to top off your beauty products

From lighter weights to renewable materials, Cosmetics Business explores the latest eco-friendly caps on the market
Packaging

Albéa Tips Studio: 10 years of expertise in innovative and tailor-made applicators for beauty brands worldwide

In 2014, Albéa Tips Studio was created in Bottanuco, Italy, to meet the growing demand from beauty brands for brushes and applicators. 10 years later, Albéa Tips Studio is a recognised expertise centre, providing worldwide makeup and skin care brands with custom and fast solutions
You need to be a subscriber to read this article.
Click here to find out more.
Packaging

Sound satisfaction is beauty's missing ingredient, but not for long

From a reassuring 'click' to ASMR, here's why the role that sound plays in the beauty product experience is now commanding attention
You need to be a subscriber to read this article.
Click here to find out more.
Packaging

Packaging spotlight: Rounding-up 7 hot beauty packaging drops and collabs

From green switches to hologram finishes, via a clever arch-shaped series of make-up brushes, we bring you the best in beauty packaging
Packaging

Your partner for eyebrow make-up solutions

GEKA’s Best-Performing Eyebrow Combinations
Subscribe now