Cosmetics Business picks: 9 new beauty launches to add to your wishlist

By Lollie Hancock | Published: 26-Jun-2026

This week’s best new beauty launches, including fresh fragrances from Orebella and Mugler, AI-powered tech from Medicube and limited-edition deodorant launches from Fussy and Wild

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Summer is in full swing, and with it comes several new beauty launches to keep consumers looking – and feeling – their best in the late June heat.

In skin care, Self Glow by James Read is embracing the milky texture trend with its latest hybrid skin care-tanning launch, while Medicube has upgraded its Booster device with added artificial intelligence (AI) capabilities and more modes.

Fara Homidi is making ‘blonzing’ easier than ever before with the introduction of its latest compact launch.

Body mists are continuing to prove popular as both Mugler and Bella Hadid’s Orebella introduce summery scents to their offering.

And, just in time for the UK’s summer heatwave, refillable deodorant brands Fussy and Wild have both introduced limited-edition launches to their line-ups.

Read on to discover this week’s best beauty launches…


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Fara Homidi 

Cosmetics Business picks: 9 new beauty launches to add to your wishlist

Fara Homidi introduces the Essential Blonzer Compact. 

The powder product delivers a cream-like feel with a lumi-matte soft suede formula for a soft-matte finish. 

Launching in three shades – Nue, Baie and Velle – each delivers a ve

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