Cloud Beauty’s participation at Paris Packaging Week PCD marked a valuable moment of exchange with industry professionals, partners, and visitors. The event offered an opportunity to engage in insightful discussions and gather market intelligence that will help guide Cloud Beauty’s innovation roadmap toward 2026.

During the show, Cloud Beauty showcased its ecosystem alongside key partners. WPE Solutions, an innovative French company, presented its patented WPE® micro-emulsion technology based exclusively on natural ingredients and free from chemical surfactants, supporting brands from formulation design through to industrial-scale production. F-Beauty Connect highlighted its expertise in supporting international beauty brands entering and expanding within the French market.
Highlighted products during the show-

Water Plant Emulsion (WPE) - A patented cosmetic formulation technology that disperses plant-based actives into eco-label compliant microemulsions for fast absorption, lightweight textures, and stable performance across face, body, hair, and perfumery applications.

Zero Waste Lipstick – Patented push-up design ensures up to 99% product usage, while the mono-material PET design protects delicate formulas.

Eco Sludge – An upcycled material made from 70%+ pre-consumer recycled reservoir mud from Taiwan. Its metallic-like texture and premium feel are perfect for high-end packaging such as perfume caps, combining luxury and sustainability.

Predicffuser® – A next-generation fragrance diffuser delivering precise scent diffusion with no water, heat, surfactants, or combustion. Clinically tested for sleep enhancement, safe for children and pets.

BEAUTY-FULFILL – Digital printing and 3D texture solution for curved and complex packaging surfaces, merging creativity with eco-conscious production.

Looking ahead, Cloud Beauty continues to build on these conversations to drive collaboration and innovation, reinforcing its commitment to shaping the future of the global beauty industry