GEKA has unveiled its latest beauty collection, Glow Between Moments, to widespread praise at Paris Packaging Week – the world’s largest packaging event for the aerosol, cosmetics, and luxury drinks industries. Soft, minimalistic, and design-led, the new collection marks a key expansion of GEKA’s lip and face portfolio while still delivering the company’s commitment to precision and style.
Glow Between Moments brings together a new packaging format with a curated range of lip and face applicators. The collection includes five dedicated lip and face applicators, developed for applications including blush, lips, and concealer. Each applicator is carefully engineered to support effortless precision and intuitive use, ensuring that both colour and texture are applied smoothly and evenly.
One of the highlights of the collection is its use of magicLUMINA – the newest format in GEKA’s modular range of colored cosmetic packaging solutions. Featuring a glass-like design, magicLUMINA delivers a premium look and feel while still enabling precise, controlled dosing. magicLUMINA comes with a line of new applicators for lip & face application to further strengthen GEKA’s high-precision product portfolio for makeup.
“Glow Between Moments is a clear expression of our ongoing commitment to innovation, quality, and thoughtful design,” said Olivier Wattripoint, Head of global Sales at GEKA.
“From applicator development to packaging aesthetics, every element of this collection has been carefully considered to deliver both performance and a premium user experience. We were proud to present it at Paris Packaging Week, an event with such a strong legacy and global reach, and to share our latest developments with the wider packaging and beauty community.”