Cosmetics Business Picks: 7 beauty launches to wrap up March

By Nyima Jobe | Published: 28-Mar-2025

Cosmetics Business highlights the most exciting launches to close March, featuring a new fragrance from Phlur and fresh mascara from Too Faced

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From Phlur’s new fragrance to the latest in microcurrent skin care from Ziip Beauty, this week’s beauty launches are all about bold innovation.

OGX introduces a lightweight bond repair solution, while Augustinus Bader debuts a sunscreen that promises to protect and renew. 

Meanwhile, Too Faced is redefining length with its tubing mascara, and Beauty Creations has teamed up with Barbie for a nostalgia-fueled collection.

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