A vegan keratin-collagen tandem that embodies the balance between strength and softness, and an eye contour active inspired by Traditional Chinese Medicine that naturally mimics red-light efficacy. Both innovations reflect LipoTrue’s commitment to biotechnology, sustainability, and performance-driven beauty.
In a world where consumers seek balance between nature and science, luxury and sustainability, LipoTrue introduces KERADUO™, a biomimetic tandem fusion protein combining a fragment of keratin 31 and collagen XVII, expressed through Wild Plants as Biofactories technology.
This fusion unites the structural reinforcement of keratin 31, which repairs and protects hair while reducing porosity, with the anchoring power of collagen XVII that helps preserve follicle integrity and stem cell vitality. From root to tip, hair becomes smoother, stronger, and more resilient, with enhanced volume, softness, and manageability.
Drawing inspiration from ancient wellness rituals, LipoTrue also presents OQilora™, an active born from the wisdom of Traditional Chinese Medicine, which views the eyes as a reflection of inner balance and energy flow. OQilora™ fuses Astragalus root, known for boosting vitality and resilience, with Passiflora flower, renowned for its soothing properties.
This synergy mimics the benefits of red-light therapy by enhancing mitochondrial ATP synthesis and relaxing expression lines through GABA receptor activation. It visibly reduces dark circles, puffiness, and early wrinkles, revitalizing the eye contour with a bright and rejuvenated appearance.
LipoTrue S.L.
LipoTrue™ moves a step forward into the world of technologies, developing novel active ingredients by acting as a central R&D engine integrating high technological platforms. These include Wild Plants as Biofactories for synthetic protein synthesis, Big Data Analytics, in silico and biomimetic peptide design, marine bio-research, and LipoTrue Greenbeat™. The company’s multidisciplinary team drives innovation in cosmetic science through the integration of high-performance technologies and sustainable biotechnological approaches.