ECOLEAF: mindful metallization in label embellishment

Published: 2-Apr-2024

In a world where sustainability is more than just a buzzword, it's encouraging to see innovation like ECOLEAF, developed by ACTEGA

This disruptive metallization technology exemplifies the merger of superior quality with eco-consciousness, without compromise. By minimising waste and optimising resources, ECOLEAF enables the production of eye-catching metallic embellishments with a significantly improved environmental profile.  ECOLEAF’s metallization can be utilised for numerous applications, including cosmetics and personal care. For decades, the beauty industry has relied on the allure of traditional foiling methods to create captivating, premium labelling designs. These practices involve excessive use of materials and energy, with a sizable environmental footprint. With ECOLEAF, the entire process of metallization has been reinvented. The technology works "on-demand" delivering high-impact metallic effects wherever they are needed and eliminating the necessity for PET carrier film and foil reels. It significantly reduces waste and plastic consumption and minimises the impact associated with the production and disposal of these materials.

Enhancing aesthetic appeal sustainably

ECOLEAF delivers the same high shine, relief metallic embellishment, and diverse colour range associated with traditional metallization but in an environmentally friendly manner. The process uses considerably fewer raw materials—1kg of ECOLEAF flakes effectively replaces 3,000kg of foil—thereby reducing the CO2 impact equivalent to planting around 833 trees.

ECOLEAF’s capacity to overprint in any colour unlocks a true rainbow of metallic shades, offering unparalleled creative freedom while enhancing the quality of finished products.

ECOLEAF technology – allows brand owners to swiftly change the artwork for limited editions or late-stage differentiation - can be integrated into all printing production lines.

A game-changer for cosmetics and personal care applications

The beauty industry has a long-standing association with metallization, which is an essential part of the packaging that helps the brand stand out. With ECOLEAF, these brands not only benefit from high-quality metallic finishing but also significantly reduce their environmental footprint. ECOLEAF delivers notable CO2eq savings over traditional cold foil methods, making it a worthy choice for companies aiming to improve sustainability. ECOLEAF's lower environmental impact has been
validated through several comparative examples and verified by independent external experts following ISO 14040 standards and 14044 Life Cycle Analysis.

ECOLEAF’s sustainability benefits – get a streamlined LCA for your own label

ECOLEAF's solution-oriented approach proves that sustainability and luxury can coexist, marking a new chapter in sustainable packaging. This is indeed mindful metallization at its best!

For a limited time, ACTEGA offers a free streamlined Life Cycle Assessment (LCA) tailored to your specific application, coupled with a sample of your existing artwork label where the metallization is replaced with ECOLEAF technology. This enables brand owners to make informed decisions regarding their product's environmental impact.

By opting for ECOLEAF metallization, ACTEGA can show brand owners the significant carbon emission reductions and enhanced recyclability they can achieve for their packaging.

Contact ACTEGA now for a tailored Streamlined LCA

A certified full life cycle assessment of their technology justifies their claim – no greenwashing; they can demonstrate what they say.  

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