Egypt’s US$1bn cosmetics and perfumes market – regulated and unregulated – has still to recover from the country’s 2011 revolution. Ongoing instability and weak economic growth has stymied a hoped-for robust rebound in sales. However, demand is starting to pick up and the country’s large population of 85.5 million is making more purchases of mass market toiletries.
Not yet a Subscriber?
This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.
Subscribe now Already a subscriber? Sign in here.
