Following the milestone approval of bemotrizinol for use in the U.S. market, Inolex introduces LexFeel® Enhance MB. The novel technology was designed to help formulators turn the new filter into stable, elegant, high-SPF sunscreens consumers will reach for every day.
Built with bemotrizinol (BEMT) and other organic UV filters in mind, LexFeel® Enhance MB's polymer network creates more thermodynamically stable UV filter systems. In-vivo testing demonstrated the potential to achieve SPF 50 performance and showed a 25-30% increase in SPF within the evaluated UV filter systems.
Inolex is excited to offer a new ingredient that enhances the SPF and delivers a sensory experience that encourages consumers to apply and reapply,
Said Art Knox, President, Inolex.
Aesthetics, not protection, remain consumers' biggest complaint about sunscreen. Too many formulas feel heavy, greasy, or sticky. LexFeel® Enhance MB gives formulators a way to deliver the protection consumers need in a form they actually enjoy wearing. Unlike traditional solubilisers, it also improves how a sunscreen feels. Formulas spread effortlessly for even coverage with tunable playtime, create gloss and shine without oiliness, and finish with nourishing moisturisation and a premium, cushiony after-feel that smoothes skin for a bouncy, hydrated feel. The U.S. approval is timely, yet the opportunity is global. Bemotrizinol has been used in sunscreens across Europe, Asia, and Australia for more than two decades, and LexFeel® Enhance MB helps formulators in every market get more from it, with better stability and a more elegant feel.
Less Is More
LexFeel Enhance MB stabilises BEMT and other organic UV filters more efficiently than the benchmark emollients. Just 5% is needed to solubilise and stabilise 6% of BEMT for up to 12 weeks at 4°C in sunscreen formulations, versus less than 4 weeks stability for 5% of C12-15 Alkyl Benzoate, Dibutyl Adipate, or Dicaprylyl Carbonate. Twice as much of the benchmark emollients are often required to match stability performance, sacrificing the sensory profile.
Faster from Idea to Launch
LexFeel Enhance MB is also a product of how Inolex innovates. The company applies artificial-intelligence-accelerated R&D to shorten the path from idea to market launch, delivering safer, greener, and better ingredients to formulators faster. That speed matters now, as formulators move quickly to build SPF formulas around a newly approved filter.
