L'Oréal Paris has launched a Valentine’s day themed Snapchat filter exclusively for today.
The colour cosmetics brand is using the image sharing platform to promote it’s new Infallible Paints make-up collection.
The third Snapchat lens from the company, customers will be able to pose for selfies with a series of kisses in colours from the range on the screen.
In addition to the lens, L'Oréal Paris has created a Snapchat Valentine's Day Live Story, debuting four new Infallible Paints advertisements.
Infallible Paints is a range of lip, eye and face products designed with high impact pigments.
