Lush has predicted spend of nearly £11m on its UK retail spaces during fiscal 2023.
With the opening of its largest shop in Scotland, located in Glasgow, on 8 December, the ethical beauty brand announced a projected spend of £10.6m in UK shops before the end of the financial year.
This sum marks a more than £8m increase on the company’s announced investment for FY23 for the UK.
The Lush financial year runs from July to June.
According to Lush, this investment went towards expanding the number of retail shops, relocating and improving existing shops, and elevating the customer experience.
The new 20,000 sq ft Glasgow shop welcomed 37,000 visitors in the four days following its opening, with more than 7,000 bath bombs sold during that period.
The brand said it will add an extra floor in February 2024 to include a Lush Spa with a new Scotland-themed spa treatment.
This year also saw Lush return to Covent Garden ten years on from its former store in the London shopping hub.
Initially conceived as a festive pop-up with a retail space of 255 sqm, in Spring 2024 Lush will expand the Covent Garden store an additional 176 sqm, which will include a Lush Spa.
Liverpool, meanwhile, saw the establishment of an immersive, festive Lush Christmas Grotto, open from 10 to 24 December.
Other new UK shops opened in 2023 included a Lush store in Teeside; a relocation in Aberdeen in November; and a novel shop layout trialled in Kingston Upon-Thames, which highlighted Lush inventions from the 1980s, including its shampoo bars and bath bombs.
A further highlight was Lush’s opening of its first standalone HairLab in Brighton last month.
“We know that physical retail spaces contribute to lasting memories,” said Lush’s Head of Retail Stores UK&I, Kasey Swithenbank.
“There are certain times throughout our lives that require physical retail, the purchasing of a wedding dress, buying your child’s first pair of shoes, going out shopping with friends for the first time as a teenager.
“At Lush, we’re committed to creating spaces that contribute to our customers being able to create lasting memories with their friends and family and our blend between traditional retailing and experiential retailing highlights this.”
