Brazil overtakes US as world capital of cosmetic surgery

New statistics from the International Society of Aesthetic Plastic Surgery (ISAPS) reveal that for the first time Brazil has surpassed the US

New statistics from the International Society of Aesthetic Plastic Surgery (ISAPS) reveal that for the first time Brazil has surpassed the US in terms of the number of cosmetic surgical procedures performed. In 2013, 1.49 million surgical procedures were performed in Brazil compared with 1.45 million in the US, with a higher number of buttock augmentations, tummy tucks, nose surgery, ear surgery and breast reductions in particular being performed in Brazil.

However the US remains the global capital of non-surgical procedures, accounting for 2.54 million with botulinum toxin taking number one position as the most practised treatment. In total this brings the number of cosmetic surgical and nonsurgical procedures in the US to approximately 4 million (17% of the global total), making the country the overall leading market for both types of interventions.

In terms of combined surgical and non-surgical procedures, Brazil follows with 9.1%, then Mexico which represents 3.8%,  Germany with 2.8% and Spain with 1.9%.

From a global perspective, the total number of both surgical and non-surgical procedures totalled 23.47 million in 2013. Breast augmentation accounted for the highest number of surgical procedures, while botulinum toxin takes the number one position in the non-surgical category. According to ISPAS the statistics indicate that cosmetic surgery is on the rise on a global scale.


Total number of aesthetic procedures, by country

Rank* Country Total surgical procedures % of total surgical procedures Total non-surgical procedures % of total non-surgical procedures Total procedures % of total procedures
1 USA 1,452,356 12.5 2,544,275 21.4% 3,996,631 17.0%
2 Brazil 1,491,721 12.9 649,536 5.5 2,141,257 9.1
3 Mexico 486,499 4.2 397,854 3.4 884,353 3.8
4 Germany 343,479 3.0 310,636 2.6 654,115 2.8
5 Spain 213,297 1.8 233,880 2.0 447,177 1.9
6 Colombia 291,954 2.5 129,001 1.1 420,955 1.8
7 Italy 182,680 1.6 192,576 1.6 375,256 1.6
8 Venezula 231,742 2.0 59,646 0.5 291,388 1.2
9 Argentina 120,652 1.0 167,171 1.4 287,823 1.2
10 Iran 118,079 1.0 56,699 0.5 174,788 0.7
* Rankings are based solely on those countries from which a sufficient survey response was received and data were considered to be representative. Source: ISAPS

Surgical procedures performed worldwide, 2013

Procedure Number of procedures
Face & head
Eyelid surgery 1,379,263
Nose surgery 954,423
Face lift 581,193
Thread lifts 165,201
Facial implants 190,940
Ear surgery 391,508
Hair transplantation 108,019
Total face & head procedures 3,770,546
Breast
Breast augmentation 1,733,584
Breast lift 775,462
Breast reduction 641,189
Gynecomastia 263,179
Total breast procedures 3,453,414
Body & extremities
Tummy tuck 838,864
Post bariatric 292,442
Upper armlift 126,642
Liposuction 1,614,031
Vaginal rejuvenation 114,135
Penile enlargement 15,414
Gluteoplasty, buttock augmentation 319,960
Total body & extremities 3,321,486
Miscellaneous
Lipostructure/lipofilling/stem enhanced lipofilling 1,053,890
Total miscellaneous procedures 1,053,890
Total surgical procedures 11,599,336
Source: ISAPS

Non-surgical procedures performed worldwide, 2013

Procedure Number of procedures
Laser hair removal 1,440,252
Facial rejuvenation, non-invasive 1,307,300
Sclerotherapy 119,067
Fillers, resorbable 3,089,686
Chemical peel, C02 resurfacing, dermabrasion 773,442
Botulinum toxin 5,145,189
Total non-surgical procedures 11,874,937
Source: ISAPS

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