LipoTrue has innovation at heart, and has accepted the challenge of pushing it to the limit
With this in mind, LipoTrue will launch two of the most innovative active ingredients yet to be seen in the market: a cyclic peptide and a total vertically integrated active ingredient of marine origin.
Circles are simple but perfect geometric conformations that help to maintain order. They do not have a beginning nor an end, such as the structure of a cyclic peptide, which allows it to be less prone to degradation by certain enzymes, and hence being more efficient. Like a circle, the cyclic peptide reduces the chaos in our skin (skintropy), redefining the Wrinkle Daily Cycle.
Also, LipoTrue will present a total vertically integrated product, fully controlling the three key steps: discover, develop, and deliver. An innovative vertical approach for an ingredient obtained from a newly identified Alteromonas strain. A novel approach in the field of expression wrinkles, that allows the total vertical integration of a product – from discovery, through development, to the delivery.
Come visit LipoTrue at booth F80 at In-Cosmetics Global and find out more about these new active ingredients.