The Perfume Shop unveils festive gifting campaign

The Perfume Shop’s new Christmas campaign focusses on the retailer’s ability to select the right perfume for the right recipient

The Perfume Shop launches its ‘You know the person, we know the perfume’ ad campaign.

The Perfume Shop’s ‘You know the person, we know the perfume’ ad campaign aims to help customers find the right gifts for their loved ones this Christmas.

The five 20-second adverts feature brands including Lancôme, Armani, Diesel, Ralph Lauren and Gucci, with each fragrance showcased through the opening of a present.

The Perfume Shop’s Head of Brand, Michelle D’Vaz-Plant said: The Perfume Shop is delighted with this year’s Christmas campaign and the representation of our unique ability to help customers select the perfect scent for loved ones.”

She added: “The Perfume Shop has the knowledge to take the guess work out of choosing a fragrance and so this year we are completely focused on finding ‘The Gift’. As the leading perfume retailer, we are excited to offer our great product range for all kinds of gift giving!”

The campaign, which appeared on air for the first time on 21 November, will be on TV over the festive period and on the retailer’s You Tube channel.