Victoria Beckham has already carved out a career as a fashion designer and singer, but now the British style icon is turning her hand to vlogging.
In partnership with Estée Lauder, Beckham has so far released three YouTube make-up tutorials to promote her new beauty collection with the brand.
The first, released on 1 September, sees Beckham reveal her tips to create the perfect red carpet ‘London Eye’.
Known for her signature pout, the series exposes Beckham’s playful side; the second tongue-in-cheek video sees her climbing out of bed wearing a foil sheet mask, while the third is interrupted by a delivery from her family.
Playful pouts
Beckham has had a busy month with the brand. On 5 September she surprised shoppers in London by treating them to a personal makeover at Selfridges.
"Had such a great time meeting my customers," she wrote on Instagram. "Thank you to my customers! I had an amazing time sharing my tips and tricks with you!"
She also partnered with Sephora to promote her new make-up collection by taking over the retailer's Instagram stories.
It is Estée Lauder’s second collaboration with the former Spice Girl and new products include: Skin Perfecting Powder, Eye Matte Duo in Sapphire/Orange, Eye Ink Mascara in Black, Morning Aura Illuminating Creme and Matte Lipstick.
