Satisfactory Christmas sales lead analysts to revise luxury forecasts

Published: 21-Jan-2010

Industry analysts have been forced to revise their forecasts for the luxury products sector, which includes cosmetics, following generally satisfactory sales over the Christmas period.


Industry analysts have been forced to revise their forecasts for the luxury products sector, which includes cosmetics, following generally satisfactory sales over the Christmas period.

Major groups including Burberry and Richemont – which owns Van Cleef & Arpels – are understood to have surprised the market with sales figures for fourth quarter 2009 well above market expectations.

LVMH was due to report early February but it appears that a combination of higher than expected Christmas period sales and excessively low analysts' market forecasts have created the gap between expectations and the latest figures from some major groups.

China features strongly in the reports of a number of companies as a prime source of sales growth.

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