“In times of economic uncertainty and deceleration, Colombian women tend to just use basic products but never neglect facial makeup,” says Euromonitor International. “Colour cosmetics have some aspirational characteristics so when they are able to, women
Colour cosmetics, Colombia, 2016
As the second largest cosmetics market in South America, Colombia is home to women who like to look good
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Year in review: 2025’s biggest beauty stories and headlines
Read moreA look at the beauty industry news stories and headlines that dominated in 2025, covering sweeping tariffs, job cuts, acquisitions, longevity and a hefty dose of controversy
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Urban Decay makes TikTok Shop debut with Tube Job Tubing Mascara launch
The company is the first make-up brand in the L'Oréal Luxe USA portfolio to enter the ByteDance-owned social media shopping platform, with the aim to ‘reach new consumers directly where they are actively engaging’
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Colour Cosmetics
Nostalgia is the real winner of 2025 as discontinued beauty products make a comeback
In the year of cosmetics comebacks, with the likes of Kylie Cosmetics, Kayali, The Ordinary and Lancôme all pulling products from the vault, Cosmetics Business explores why consumers are craving a side of nostalgia with their beauty servings