In spite of the fact that the hair care segment has suffered more from the economic slowdown than other cosmetic sectors, it remains in the top three markets alongside skin care and colour cosmetics in Russia.
Hair care, Russia 2016
Repairing the damage from the economic slowdown and decline in the hair care market
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Think locally: Strategies for success in Southeast Asia's beauty markets
Southeast Asia comprises lucrative but very diverse beauty and personal care markets, so targeted approaches are recommended for brands eyeing this region, as Reena Karim-Hallberg, Michael Tatarski, Poorna Rodrigo and Jens Kastner write
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