Max Factor introduces new Healthy Skin Harmony foundation

Published: 6-Sep-2017
Colour Cosmetics

Max Factor Healthy Skin Harmony Miracle foundation (£14.99) will be available in 16 shades at Boots from September.

The tagline is ‘better for skin than wearing no make-up at all’ because it contains SPF 20 protection and is said to offer 24-hour hydration and shine control.

The medium to high coverage foundation is described as providing a semi-matte finish and flawlessly fresh and healthy skin.


A post shared by Max Factor (@maxfactor) on

  • Companies:
  • COTY
See more

You may also like

Colour Cosmetics

Kim Kardashian unveils new make-up collection in long awaited cosmetics return

Read more
Kardashian originally shuttered her KKW Beauty and KKW Fragrances brands in 2021

Trending Articles

  1. You need to be a subscriber to read this article.
    Click here to find out more.
    Cosmetics Business Picks: 7 beauty launches to know this week Cosmetics Business rounds up seven new beauty launches which caught our eye this week, including Charlotte Tilbury’s Pillow Talk Big Lip Plumpgasm lip gloss
  2. Sephora China names former Nike exec as Managing Director Xia Ding will oversee the beauty retailer’s portfolio of 350 stores in the country, working alongside Asia President Alia Gogi
  3. Pure Beauty Global Awards 2024 finalists announced! The Pure Beauty editorial team has announced the best in the industry, now it is up to the expert judging panel to decide the winners
  4. You need to be a subscriber to read this article.
    Click here to find out more.
    Meet the beauty brands moving in on fashion and lifestyle A reversal of luxury fashion houses moving into skin care and make-up, more beauty brands have been expanding into lifestyle categories in 2024. Here’s why
  5. Serena Williams makes cosmetics debut with Wyn Beauty William’s entry into the make-up category comes after she launched a wellness brand focused on recovery in 2022

Upcoming event

CCE Safety Assessment Module 3, Toxicology 2

23 April 2024 | Virtual See all

You may also like

Colour Cosmetics

Kim Kardashian unveils new make-up collection in long awaited cosmetics return

Kardashian originally shuttered her KKW Beauty and KKW Fragrances brands in 2021
Colour Cosmetics

Kylie Cosmetics first-ever foundation promises an ‘airbrushed’ finish

The beauty brand’s Power Plush Longwear Foundation comes in 40 shades and is said to deliver long-lasting medium wear
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Exclusive: Rimmel London ups inclusive beauty messaging with Creator Crew launch

The group of global beauty influencers are said to assist Rimmel London in creating more inclusive and accessible make-up products and campaigns
You need to be a subscriber to read this article.
Click here to find out more.
Body Care

Business advice: How to land a lucrative beauty licensing deal

With Coty resigning beauty deals with Adidas and Marc Jacobs, law firm Freeths outlines how to navigate the intricate landscape of licensing
Body Care

Coty shares slide as 2023 results fall below expectations

It comes after the beauty goliath penned a deal to take on and revive Marc Jacobs previously shuttered cosmetics division
Colour Cosmetics

Marc Jacobs Beauty to return under Coty

Marc Jacobs Beauty was originally launched in 2013 through a deal with brand incubator Kendo, and discontinued in 2021 for unexplained reasons
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Press-on nails: the beauty industry’s unexpected new power player

Press-on nails have soared in popularity as a result of changing consumer tastes, with giant and niche brands alike now getting in on the action
Subscribe now