Why is Scandi style so appealing to consumers?

Published: 26-Apr-2016
Skin Care Retail

Alongside homeware, consumers are stocking up on cosmetics products hailing from Nordic region

You need to be a subscriber to read this article.
Click here to find out more.

Walk around any mainstream homeware department or browse your pick of interiors hashtags on Instagram and you’ll notice a theme emerging. Scandi style is in, and in a big way.

But what makes its way into lifestyle departments so often ends up influencing the beauty aisle too – and this trend is clearly no exception.

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
  • Companies:
  • Mintel International Group
  • Natural Products Scandinavia
  • Soley Organics
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Fragrance

Why celebrity fragrances need to move on from Y2K nostalgia

Read more
From Beyoncé to Victoria Beckham and Millie Bobby Brown, Tori Crowther explores why new celebrity perfumes need to go beyond nostalgia to prove they're long-lasting

Trending Articles

  1. LVMH’s revenue dips despite ‘remarkable growth’ from Sephora The giant’s Selective Retailing and Perfumes & Cosmetics divisions delivered strong sales despite the ‘uncertain’ economic climate
  2. Harvey Nichols names former Alexander McQueen president as new CEO Julia Goddard will take on the top role at the department store chain following Manju Malhotra’s departure last year
  3. Nivea helps push Beiersdorf sales to €4.9 billion in H1 Sun protection was pinpointed as a strong performance segment for the German giant's Nivea, Eucerin and Aquaphor brands
  4. Beiersdorf opens 'agile working' campus in Hamburg The 51,000sqm space includes a newly-built corporate headquarters
  5. Why Dove is responding to the ‘Sephora kids’ phenomenon Actress Drew Barrymore is among those backing Dove’s recently launched #TheFaceof10 campaign

Upcoming event

CCE Safety Assessment Module 3, Toxicology 2

23 April 2024 | Virtual See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Fragrance

Why celebrity fragrances need to move on from Y2K nostalgia

From Beyoncé to Victoria Beckham and Millie Bobby Brown, Tori Crowther explores why new celebrity perfumes need to go beyond nostalgia to prove they're long-lasting
You need to be a subscriber to read this article.
Click here to find out more.
Retail

Gen Alpha: friendship and fun are key to winning over ‘mini-Millennials’

Beauty brands need to future-proof themselves for the next generation of consumers, as Andrew McDougall, Mintel's Director of Beauty & Personal Care Research, explains
You need to be a subscriber to read this article.
Click here to find out more.
Skin Care

‘Accessible’ at-home LED devices are driving beauty tech’s next era of growth

The at-home beauty tech market is thriving once again thanks to more innovative LED facial devices launching from unexpected players
You need to be a subscriber to read this article.
Click here to find out more.
Ingredients

Biotech buzzwords: Know your lab-grown beauty from your syn-bio

Cosmetics Business clarifies the new lingo around biotechnology and discovers ingredients engineered to fit the bill
You need to be a subscriber to read this article.
Click here to find out more.
Ingredients

Synthetic natural ingredients and sexual wellness among 2023’s big beauty trends

Mintel’s predicted global personal care trends for next year include a boost in synthetic biology technologies and products and services that promote vulva care
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

A fairytale story: Why premium beauty is having a crowning moment

Appetite for beauty has not been hampered by the rise in energy costs or inflation. But even more surprisingly, the premium category is positively peppy. Here, Cosmetics Business takes a closer look at the sector’s success
You need to be a subscriber to read this article.
Click here to find out more.
Regulatory

On the right track: Apps for consumers' skin care journeys

Living in lockdown means many of us have switched our attention from bold make-up looks to perfecting our complexions, so it’s little wonder that tracking apps, which tell consumers whether their unguents are working or their filler is due for a top up, are taking up more space on the beauty apps scene
Subscribe now