Search results for: "beiersdorf "

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Peter Feld joins Beiersdorf board

J&J general manager Peter Feld has joined the Beiersdorf board with responsibility for Europe.

La Prairie will wait until 2012 for recovery

Swiss cosmetics group is not convinced that luxury is on the rise
Queuing up for the EU

Queuing up for the EU

EU membership applicants harbour useful markets but they will also introduce potential competitors, as Mark Rowe reports

Beiersdorf is ‘on the right track’

Group says development has not quite met expectations, but it is confident of outperforming market in the near future
Skin Care
Beiersdorf turns its attention to skin care

Beiersdorf turns its attention to skin care

German C&T giant Beiersdorf has clarified the product areas on which it intends to focus in upcoming years and has announced that it will reorganise its executive board...
Finance
Beiersdorf appoints new Chief Information Officer

Beiersdorf appoints new Chief Information Officer

Barbara Saunier is to become the new Chief Information Officer of Beiersdorf AG from April 1st 2010

Beiersdorf gets back to basics

Beiersdorf is to concentrate its marketing efforts in its Nivea programme on basic products in daily use such as shower gels and face creams.

Beiersdorf confirms 33% drop in net profits

German cosmetics group Beiersdorf has confirmed that its 2009 net profits fell 33% to €380m. The figure had already been published on a provisional basis in January this year.

Sales down 3.7% at Beiersdorf

Operating profits at Beiersdorf AG fell 29% in 2009 to €585m while sales declined by 3.7% to €5.7bn. The downturn was explained largely by the poor results from the...

Beiersdorf profits drop but market share improves

The German producer of the Nivea range, Beiersdorf AG, was able to improve sales in Q3. Group chairman, Thomas Quaas, said that as in earlier quarters the Nivea and Eucerin...

Beiersdorf modernises and harmonises Nivea logo

C&T giant Beiersdorf has launched two updated logos for its Nivea brand in order to align what it calls multiple existing versions. Designed by Interbrand Hamburg, the new...

Beiersdorf joins forces with bubbles & beyond

Consumer goods giant Beiersdorf has entered into a partnership with a Leipzig-based start-up company, bubbles & beyond, to develop cleansers for the skin and hair. Specialising...

Beiersdorf rapped by ASA over misleading advert claims

German personal care giant Beiersdorf has had its knuckles rapped by the Advertising Standards Authority over a magazine advert for its Nivea DNAge Cell Renewal Day Cream.

Beautyworld Middle East and Beiersdorf collaborate for 2009 show

Dubai’s Beautyworld Middle East is entering into a partnership with Beiersdorf AG, for the show’s 14th edition. The German cosmetics giant will showcase its Nivea Skin...

Beiersdorf optimistic for full year despite poor Q1

Nivea products group Beiersdorf has said it expects sales to decline this year largely on account of problems with its industrial adhesives division. Net profits in Q1 2009...

Beiersdorf gives up on 15% operating profits target for 2009

North German cosmetics group Beiersdorf AG has announced that it is abandoning its 15% operating profits target for 2009. However, the group has added that it expects to...

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