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Manufacturing
Restructuring and write-downs hit Beiersdorf earnings

Restructuring and write-downs hit Beiersdorf earnings

But Nivea centennial celebrations get digital and brand sponsors Rhianna
Bathroom products – bubbling over

Bathroom products – bubbling over

The bath and shower products market increased nearly 6% between 2008 and 2009 and manufacturers have tried to maintain this momentum throughout the past year with a diversified...
Body Care
Year in review 2010

Year in review 2010

Last year began with a fairly slow January as the cosmetics industry, just like all other sectors in the global economy, endeavoured to recover from the worst recession in...

Helen Willems to head Beiersdorf in France and Belgium

Takes over as president from 1 February

Beiersdorf encourages external innovation

… and signs biofilm research agreement with Syntopix
Skin Care
La Prairie’s platinum trio

La Prairie’s platinum trio

Beiersdorf not satisfied with 2010 performance

Africa-Asia-Australia sales only slightly up on 2009

Beiersdorf shareholders deny P&G rumours

Herz family says it is in it ‘for the long term’
Colour Cosmetics
France – feeling the pinch

France – feeling the pinch

The real impact of the recession hampered sales in the French C&T market for much of 2009 but a rally from the mass market is helping to turn fortunes around. Emma Reinhold...

Beiersdorf sells Juvena and Marlies Möller to Troll Cosmetics

German group to focus resources on selective skin care

Beiersdorf expects lower profit margin in 2011

Restructure to reduce proits but stable sales predicted

Beiersdorf to refocus and streamline

Emphasis on skin care and closeness to key markets
Hair Care
Hair care – accentuate the positive

Hair care – accentuate the positive

Despite being a commodity product the hair care market has not escaped the recession, however investment in innovation is turning heads. Emma Reinhold reports

Beiersdorf establishes Vietnamese subsidiary

Doubled sales in Vietnam targeted for 2015

Beiersdorf reports marked economic recovery

Q3 sales see 4% organic growth
Colour Cosmetics
Germany – turning the corner

Germany – turning the corner

By the end of 2009 Germany had started to climb out of the economic hole it had found itself in and the first half of 2010 appears to have continued this positive run of form....

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Regulatory Vincent Warnery, CEO of Nivea-owner Beiersdorf, shared concerns around Europe’s position as a cosmetics industry leader, highlighting how heightened regulations could see...
Beiersdorf CEO warns EU cosmetics industry could become ‘overburdened’ with impending regulations

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