Snoop Dogg’s daughter Cori Broadus launches make-up brand for melanin rich skins

By Julia Wray | Published: 19-Feb-2025
Colour Cosmetics

Called CHOC, the brand was inspired by Broadus’ struggles with lupus and promotes self-love and representation

Cori Broadus, the daughter of American rapper Snoop Dogg, has launched a make-up brand for melanin-rich skins. 

CHOC – short for CHOC Factory – is said to be inspired by the 25-year-old’s struggle with lupus and online bullying, turning her experiences into a brand promoting self-love, inclusivity and representation. 

 


The cruelty-free brand’s line-up comprises lip glosses in shades including Lady in Red, Hot Coco and Birthday Suit.   

It also features lip pencils in a range of hues, as well as a scrub, mask and an LED compact mirror. 

Prices start at US$21 for the glosses. 

CHOC’s launch took place at an event in Beverly Hills attended by Snoop – real name Calvin Cordozar Broadus Jr – and his spouse Shante Broadus. 

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