Having calculated more than 600 skin profiles, Irene Gonzalez, Head of The Haute Custom Beauty Institute & Co-founder at Haute Custom Beauty, knows the complexity of true dermatological personalisation
What are the benefits customised skin care?
A customised skincare programme allows someone to truly reach their full potential for healthy skin. Our goal is not to make someone look like anyone else, but to give them their absolute best version of themselves in terms of having a healthy, nurtured, beautiful complexion.
How does Haute Custom Beauty differ from other personalised brands?
In recent years we have noticed some beauty brands have made great leaps in personalising skincare, however we believe having a mastermind behind the whole thing ensures that the our personalisation makes the most sense. You can go to a couturier to get a tailored gown and select a colour, but it is up to the couturier to have the experience on what style will look best on your body type and to fit it appropriately with the event you are attending, in combination with the most exquisite material to accomplish such purpose. In the same way, some brands allow you to add vitamins into a serum, or go into great depth to market a link of DNA to skincare, but this is not what we believe tailored skincare should be.
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