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Kat Von D taps Jackie Cruz to front vegan mascara campaign

The Orange Is The New Black star is the first celebrity to appear in a mascara campaign for the brand in 5 years

Huda Beauty beats MAC and Fenty Beauty to most mentioned brand on social media

This is a 68% increase from its February 2018 figures

Jeffree Star reveals $2.5 million worth of his cosmetics line stolen

The make-up influencer and vlogger announced the warehouse theft in a YouTube video, claiming the unreleased Jeffree ...

Exclusive: Patrick Starrr on marketing make-up to men, pioneering indie brands and disclosing #ads

Social media sensation Patrick Starrr chats to Cosmetics Business about overcoming beauty industry snobbery, inspiring ...

3ina expands into the US market with Amazon

The Spanish make-up brand specialises in bright shades and aims to 'bring its powerful, colourful, democratic beauty' ...

Illamasqua launches inclusive Nude Collection

The range is said to pull together key colour and texture trends

Pure Beauty Global Awards 2019: Winners revealed!

The winners of the Pure Beauty Global Awards 2019 have been revealed at an ‘Art Deco’ themed evening at Dubai’s ...

Nyx lands Coachella make-up sponsorship deal

The L'Oréal-owned cosmetics brand will provide a make-up pop at the luxury California festival in April 2019

Fenty Beauty delays Geisha Chic highlighter launch over ‘racism’ claims

Fans called out the new Hunny Killawatt highlighter shade in a social media onslaught after its announcement on ...

Own brands marry trends for economical & ethical cosmetics

The private label cosmetics sector is putting pressure on branded goods by following key market trends for natural and ...

Cosmetics Business reveals the 5 biggest beauty M&A trends of 2019 in new report

Beauty M&A is still thriving. Which brands and segments will top acquirers' shopping lists this year?

Hourglass founder Carisa Janes on joining Unilever's portfolio and the future of luxury beauty

The premium cruelty-free (and soon to be vegan) make-up brand aims to combine the leading innovation in skin care and ...

Sleek MakeUP teams up with RuPaul’s Drag Race alumni Miss Fame for new collection

The American model and make-up artist, also known as Kurtis Dam-Mikkelsen, appeared on US TV show in 2015

Jecca Blac rebrands and collaborates with YouTube star Joseph Harwood

Formerly known as Jecca Makeup, the unisex brand was founded by Jessica Blackler when she was 21 years old