Beyoncé Knowles' hair care line Cécred has launched a hair tools line.
The brand says the new tools bring the same level of thoughtful design and innovation to the category as it has to its eight-piece hair care line.
The tools have been designed to make hair wash day exciting while also looking aesthetically pleasing on the consumer’s dressing table.
The full line-up includes The Rake Comb, which features extra-long tapered teeth, which promise to detangle hair gently and prevent breakage.
The Parting Tail Comb is said to offer precision sectioning and smoothing with a lightweight, heat-resistant finish.
The Vented Paddle Brush has a honeycomb bristle design which claims to reduce snagging and enhance airflow during blow-drying, and the Wide Tooth Comb has durable teeth to evenly distribute product and detangle with ease.
The line is available to purchase from the Cécred website from today (5 February) and starts from £24.
Cécred was launched by the 35-time Grammy Award winner in February 2024.
Knowles said: “We started by prioritising the needs of textured hair like mine, along with other types and textures that need more moisture and strength.
“My entire life and career, I’ve worn my hair in so many different ways: natural, flat-ironed, braids, coloured, weaves, wigs.
“I want everyone to have the freedom to express their hair in ways that make them feel good, so I began by creating the essentials for hair and scalp health.”
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